Leslie Swid
Leslie has provided marketing services and management
consulting to diverse organizations since 1987. She has been a Department
Director for both Provant, Inc. and J.P. Stevens, and has worked an
external consultant. Strong analytical skills coupled with communications
expertise enable her to quickly evaluate problems and implement effective
solutions. She has worked in industries as diverse as retail, textiles,
accounting, entertainment, construction and corporate training with
clients of varied sizes and structures.
Core Competencies:
- Marketing Plans and Strategy Development
- Writing & Editing of Collaterals & Other
Materials
- Internal Marketing
- Qualitative Research
- Advertising, Public Relations and Trade Shows
- Business Planning
- Employee Selection, Training and Evaluation
Education & Certifications:
- B.A. in Comparative Literature, Hamilton College
- M.B.A. from Harvard Business School
- M.A. in German from Syracuse University
- Fulbright Scholar in Vienna, Austria
Leslie worked in London, Boston and New York before
moving to Denver. She enjoys reading, hiking and spending time with
her two teenage sons. She also volunteers time to a variety of community
organizations.
“Marketing is a conversation – a
give and take between you and your customers. The key is to keep the
lines of communication open and be sure that you are giving them the
right information in the most compelling and accessible form.”
--- Leslie Swid